Wedding photography in Melbourne is a competitive industry with 285 studios currently in operation. The city boasts a powerhouse of Australia’s talent with 11 Master Photographers (AIPP) and several who have been honoured by publications including Rangefinder Magazine and American Photo. Approximately one third of Melbourne’s wedding photographers have appeared in high end wedding magazines and blogs, presenting a phenomenal choice for couples planning a wedding in Victoria.
The average starting price for wedding photography in Melbourne in 2017 is $2,200. Packages in this range can include from 3 to 11 hours coverage, anything from no album to a high quality Queensberry, single or multiple photographers, a pre-wedding shoot, prints etc. You get the idea - the average range of wedding photography packages across Melbourne is huge!
This graph details the full price range of starting packages across Victoria based on the packages that are listed on photographer websites. Every package contains a minimum of the full set of high resolution photos:
Wedding Photography Packages - 6 Hours
About 18% of wedding photographers in Melbourne and across VIC in general, have a package containing 6 hours coverage priced on their website. These packages largely include the high resolution images only but a small percentage of photographers include the following: Album (7% of vendors), 2 Photographers (7% of vendors), Engagement Shoot (3% of vendors). Wedding photographers with work published in the high end magazines and blogs offer packages with 6 hours coverage from $2,700.
Wedding Photography Packages - 8 Hours
The most popular wedding photography package in Australia contains 8 hours of coverage and 24% of wedding photographers in Melbourne publish a starting price for this package. While some wedding photographers offer multiple different 8 hour packages with varying inclusions, for the sake of comparison we’ve incorporated one package only per photographer here, selecting the basic digital package or closest match.
Second photographers are a standard inclusion in more than 20% of 8 hour packages across Melbourne and the average cost for these packages is $3,166. The price range for packages including an album start at $1,895 and extend to $5,250. Around 20% of photographers include up to 10 hours coverage in the price of these wedding packages and if you're looking for a well published photographer - most packages are upwards of $3,700:
Wedding Photography Packages - 12 Hours
The average cost for a full day of wedding photography in Melbourne is $3,470. Digital packages (mostly containing just high res images) average at $3,069. Packages that include a 2nd photographer are more expensive on average at $3,568 and with an album that average price increases to $4,320. Interestingly, the cheapest full-day wedding photography packages tend to include additional coverage of up to 14 hours and average at $2,626. Engagement shoots are only packaged with 12 hours coverage by 5% of wedding photographers in VIC and the average cost of those packages is $2,983. The full range of 12 hour packages across Victoria is detailed in this graph:
Coming up next on the blog is our annual update of changes within Melbourne’s wedding photography market over the past 12 months (includes price & churn data). In the mean time, join us on FB - we're a great community of Australian based couples & professionals and we'd love you to join us in conversation.